Scoop & Roll

Pastel ice cream packaging design with retro typography on pink background

project overview

Scoop & Roll wanted an ice cream shop brand that felt different from typical chains and showed the care they put into making everything by hand. I designed a playful identity with pastel colors and retro typography that feels like summer nostalgia and makes every photo Instagram-worthy.

project type

Complete Brand Identity

year

2023

my role

Lead Designer

client

Scoop & Roll - Austin ice cream shop

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